China
China is one of the most promising and competitive markets in the world.
China is the largest and fastest growing e-commerce market in the world with an impressive growth rate of online purchases.
For over a decade, our experienced LOBECO China team has been bridging the gap between China and the Western world.
Our focus is not only on adapting local content, but also on building the cross-cultural bridge and localizing marketing and communication activities to strengthen sales in the Chinese market.
Our range of services includes market entry consulting as well as cross-divisional business optimization.
Our services in China
B2C Marketing
B2B Marketing
Sports Marketing
LOBECO China
Our clients in China
Our best cases in China
Positioning Paulaner as THE premium original German beer in China
We established Paulaner’s digital presence in China, boosting brand awareness by tailoring communication to the Chinese market.
Viessmann China – Partner Activation
Activating sponsorship activities to increase brand awareness among sports’ fans
Bundesliga in China
Full communication services for over 5 years of the Bundesliga in China
FC Bayern Chinese New Year Campaign
Every year, we develop together with FC Bayern a creative concept to celebrate the Chinese New Year through a big local campaign
Creating a digital hub for Berlin Partner in China
We helped Berlin Partner in optimizing their official presence on WeChat account as the main communication channel to Chinese target groups
Growing the DFB to #1 in China
We grew the German Football Federation back to the #1 most followed national team
reach out to
Xinyun Huang
Maximilian Baier
Jordan Fang
Mingyuan Chen
LOBECO Shanghai
Dongdaming Road 501
200080 Shanghai, China
Mail: china@lobeco.cn