Digital Innovation

Digital innovations can determine the future success or failure of a company. Whether you are a medium-sized company or a global corporation. Digital innovations are often associated with financial investments. LOBECO focuses on close project support and customer care at eye level. From sales to HR to marketing - we help your specialist departments with the digitalization and implementation of innovative projects.

What we change analyze

AR, VR and Web 3.0

The communication of the future will be increasingly characterized by digital experiences. The technical infrastructure is developing rapidly - and with it the possibilities for communicating with target groups. We are already developing and implementing the digital campaigns and communication concepts of the future for our clients today - from award-winning experiences in the metaverse to VR shopping experiences and face filters for all common social media platforms. In this way, we position them as first movers in the digital sector and inspire new, tech-savvy and young target groups.

Emerging Platforms

Emerging digital platforms offer massive organic growth potential, access to new target groups and innovative communication opportunities. Crucial for success on new platforms:
  • The rating competence. Will the platform achieve a critical mass of users and thus relevance? And: Do the target group and the communication on the platform match the brand?
  • Implementation expertise: What does successful communication on the platform look like? And what influence does this have on existing productions and processes?
We help our clients explore and utilize new and emerging platforms, develop innovative strategies and strengthen their brand.

A selection of our best cases in the field of digital innovation

welovesnow.ch on TikTok

Fan activation and lead campaigns – set-up, display and interactions through the largest ski news account in Switzerland on TikTok

Learn more

A selection of our clients in the field of digital innovation

LOBECO Munich
Mies-van-der-Rohe-Straße 1
80807 Munich
Tel. +49 89 248823-600
Mail: info@lobeco.de
LOBECO Shanghai
Unit 2104A, Sinar Mas Plaza
Dongdaming Road 501
200080 Shanghai, China
Mail: china@lobeco.cn
LOBECO Zurich
Flössergasse 15
CH 8001 Zurich
Tel. +41 442801515
Mail: info@lobeco.org
LOBECO Berlin
Friedrichstraße 68
10117 Berlin
Mail: info@lobeco.de

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