The 2026 Winter Olympics in Milan and Cortina d’Ampezzo are officially history. Two weeks full of emotions, top performances and unforgettable moments in one of the most beautiful settings winter sports has to offer. The Dolomites as a stage set, world-class athletes as the main actors – Milano Cortina 2026 offered winter sports the biggest possible stage.
But when the flame goes out and the medals are awarded, the real analysis begins for us at LOBECO. Because in our #SportsDataZone, we don’t just look at times, points and placings – we also take a closer look at what happens behind the scenes in the digital world. This time the focus is on the Instagram follower numbers of the medal winners from the German Ski Association (DSV) and Swiss-Ski – each presented as a top 5 ranking.
Quellen
BMWE (2025): Abkommen zwischen der EU und den MERCOSUR-Staaten. bundeswirtschaftsministerium.de
Rat der Europäischen Union (2026): Die EU-Mercosur-Abkommen im Detail. consilium.europa.eu
Bitkom (2022): Außenwirtschaftspolitik für die digitale Dekade. bitkom.org
Statista Market Outlook (2025/2026): Social-Media-Werbung – Südamerika. de.statista.com
Statista Market Outlook (2025/2026): Digitale Werbung – Südamerika. de.statista.com
IWF / Statista (2025): BIP der Mercosur-Staaten. de.statista.com
KPMG-Klardenker: Die größten Chancen des EU-Mercosur-Abkommens. klardenker.kpmg.de
GTAI (2026): Was bedeutet das EU-Mercosur-Abkommen für Deutschland? gtai.de
Author: Maximilian Folberth
